Junction AI-Pretest Creative-Spot the Difference

Pre-Testing Ad Creative Can Make or Break Your Digital Marketing Campaign

In a recent Facebook study done in conjunction with Ipsos Market Research, they found that “creative quality determines 75% of impact as measured by brand and ad recall”. Delivering the right creative concepts for audiences is the most important factor in driving performance (clicks, conversions, traffic)....

Junction AI-Product Update

Junction AI Product Release Update – 1.8.3

Today we released the latest upgrade to Junction AI's ad optimization platform. With Release 1.8.3 we've updated and added a variety of new product features including: Optimization Insights in context drive more targeting optimization for the ultimate in creative effectiveness. Our improvement suggestions are now provided...

Tech Startup Revolutionizes Advertising

Junction AI benefited from a lot of Hawaii help, as an international startup bringing AI to advertising analytics. We're thrilled to have Megan Fernandes feature us in Pacific Business News, our results with InstantTeams and newly launched partnership with Anthology Marketing Group. "Can a tech startup...

AI Audience Model™ from Junction AI

Optimizing Ads with an AI Audience Model™

As digital advertising growth continues and competition increases, the demand for results intensifies. Growth and performance marketers are under more pressure to prove they deliver an impactful result for ad spend. Introducing Junction AI’s personalized AI Audience Model™ designed exclusively to tackle the challenging demands of...