"Creative without strategy is called art. Creative with strategy is called advertising" - Jef I. Richards, Professor and Chair of the Department of Advertising + Public Relations at Michigan State University Since the advent of the internet, it has been promised that digital marketing and advertising was going...
I meet daily with businesses and pretty frequently I find people are not entirely sure on the difference between data analytics, predictive analytics and AI. Understanding the difference is important, especially when developing a digital strategy for marketing and sales, engaging a marketing automation system or...
Dallas-based Artificial Intelligence startup Junction AI appoints an all-star Advisory Board to transform retail and travel loyalty marketing Junction AI, a Dallas-based startup, is excited to announce an all-star Advisory Board comprised of industry and sector leaders Dacia Coffey, Gary Leff and Ron Schnell, “We...
Vance Reavie, cofounder and CEO of Junction AI shares his thoughts on how a AI can enhance personalization in Forbes.com. "Personalization has been a key marketing tactic to better engage customers, encourage loyalty and build a broader and deeper brand relationship." Three Ways Artificial Intelligence Can Enhance...
Instant Local has rebranded as Junction AI as it tackles the challenge of eliminating information overload for travelers by matching personalized travel experiences to each customer using artificial intelligence. In Jan 2017 Instant Local launched its nearest me/newest offer local discovery app in Austin and Dallas-Fort...
In November 2017, Vance Reavie and Gabriel Killian of Instant Local Inc. were both successful in becoming finalists with NextAI. NextAI is a Toronto-based accelerator program focused on early stage Artificial Intelligence (AI) enabled startups with a goal to bring together companies, teams and experts...
In August, Marriott, Accenture Interactive and 1776 brought 12 finalists to Washington DC to pitch their ideas and businesses on how to improve the travel experience. The 3-month Travel Experience Incubator program is a first of its kind in the US, and received hundreds of...
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